Project Overview
Webspires designed and developed a complete tyre shop e-commerce website for Tyre Zone Tyres Ltd, a part-worn tyre specialist and garage on Higginshaw Lane, Oldham. With more than 10,000 part-worn tyres in stock, from 12 inch to 22 inch sizes for cars, vans and trailers, the business needed a website that helps customers find the right tyre quickly and buy it online. We delivered the full project: planning, web design, development, product setup and launch.
The Brief
Tyre Zone serves everyday drivers, van owners and trade buyers across Oldham and Greater Manchester. With such a large and varied stock, a simple brochure site would not work. The new website needed to:
Let customers search thousands of tyres by exact size
Allow tyres to be ordered online with a secure checkout
Promote the garage services offered alongside tyre fitting
Explain how part-worn tyres are checked, to build buyer confidence
Help the business appear in local searches around Oldham
Features We Built
Tyre Size Finder
The heart of the site is a tyre search tool. Customers choose width, profile, rim size and speed rating and see matching tyres straight away, without phoning to check stock.
Online Shop and Checkout
We built a full shopping cart and checkout, plus customer registration and login, so buyers can order tyres online and return to their account later.
Garage Services Section
Beyond tyres, the site presents Tyre Zone's workshop services, including air conditioning, brake repair, engine diagnostics, belts and hoses, and oil and filter changes, turning tyre buyers into repeat garage customers.
Quality Assurance Messaging
Part-worn buyers want reassurance. We gave clear space to Tyre Zone's checking process, including visual inspection, pressure testing and their water-based puncture detection system.
Trust and Social Proof
Google reviews, a photo gallery and a list of supported vehicle makes, from Audi and BMW to Ford, Toyota and Volvo, show customers they are dealing with an established local business.
Wholesale and Contact Options
A dedicated route for wholesale enquiries helps the business win trade customers, while a contact form, phone number and newsletter signup keep every visitor one step from getting in touch.
Technology
The website is fully responsive, fast-loading and built with a secure e-commerce checkout. The product structure makes it easy for the team to add new stock and sizes as inventory changes.
The Outcome
Tyre Zone now has a professional e-commerce website that works as an online tyre shop and a shop window for their Oldham garage. Customers can find the right part-worn tyre in seconds, buy online and book in for fitting, giving the business a strong platform for local search growth across Greater Manchester.
